Get people involved

The most important part of creating a movement is getting people involved. People need to be able to engage with, and become part of Macmillan on lots of different levels – from showing their support, to using our services, to working as a Macmillan professional. There is no one way of ‘being’ Macmillan – here are some activities and ideas for how people could be encouraged to show they’re taking part.

– by wearing a green pin – safety pins have an everyday,
practical appeal.
– by wearing silhouette badges
– by wearing a t-shirt

Our communications to supporters feel immediate, newsy and action-orientated rather than slick, glossy and corporate.