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Learn

Welcome to the learn section of be.Macmillan. This tells you about who we are and what we stand for. You’ll also find guidelines for using our visual identity and writing about our work, an image bank, story bank and a logo finder.

Roll over the images below to find out more about what's in the sections

what we stand for

What we stand for

Our ambition and the idea that drives us.

how we stand out

How we stand out

The principles behind our visual identity.

how we talk

How we talk

What we say and how we say it. Download fact sheets.

how we look

How we look

How we use our logo, typefaces, colours, silhouettes and photographic style.

how we work with others

How we work with others

Representing partners on our materials and how we appear on partner organisations’ materials.

get our logo

Get our logo

Download the right logo for your job.

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