Home > About our brand
Our brand, made simple
Our brand

made simple

See the updated How we look section with everything you need to know about our new design guidelines.

As well as new ways of writing we have updated our visual style. This includes a new style of photographic silhouettes, a different ‘snap shot’ photographic style, a secondary colour palette, a new approach to how we use Headline font  and an information graphics style.

 

 Our brand in action

  NotAlone1-345x226

Our latest ad campaign

This poster is part of our latest campaign to raise awareness of how we can help. We always aim to communicate in a clear, direct, confident way.

Make your own Not Alone posters|
 
Find out how you can be part of the campaign|

  NotAlone2-345x242

Everyday, everywhere

Cancer isn’t confined to the hospital or the clinic. That’s why we want to be visible on the high street (or shopping centre) where people are getting on with their lives.

Make your own Not Alone posters|
 
Find out What our brand is about|

Keeping it simple

Keeping it simple

This is one of our four mobile information centres which tour the country. As you can see, we use everyday language and say what we mean.
 
Find out more about How we talk|

Getting people involved

Getting people involved

How do we galvanise people to be a force for change? We produce bold, eye-catching communications and make it simple for people to get involved. And if we need to, we’ll even forgo our love of green.
 
Check out our campaigning resources
|

Providing useful tools

Providing useful tools

Here a branded leaflet rack doubles as directional signage for an information service. From signs to notice boards to leaflet racks, we provide branded tools to help Macmillan professionals promote their services.
 
Find out about Resources for Macmillan Professionals|

101 ways to raise funds

101 ways to raise funds

We make fundraising fun (and have fun with our brand at the same time). Our Little Green Book of Fundraising Ideas shows you how.
 
Order a copy today|

 
 |
NotAlone1-345x226
NotAlone2-345x242
Keeping it simple
Getting people involved
Providing useful tools
101 ways to raise funds
 |